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61403912 Regional Digital Marketing Manager - North America - Florham Park, NJ

Job Information

ID :
#37005664
# of Positions :
1
Minimum Education Level :
Bachelor's Degree
Experience Required :
7+ years
Duration :
Full Time Regular
Shift :
Unspecified
Hours per week:
40

Job Description

 

Regional Digital Marketing Manager - North America

USA

Florham Park

Local

Trade and Marketing

Last application date: 29/11/2021

Our mission is to help customers - every day - grow their business and build a stronger, more valuable relationship between their business and ours.

Sitting within our Sales and Marketing function, and in partnership with our wider business, this role will be responsible for designing, planning, and implementing all digital marketing campaigns across all verticals and customers segments for the Maersk business in North America.
We offer

We offer you an exciting global career at the forefront of world trade.
Working with the best people in a global team culture with future growth opportunities in an industry that has a significant impact on the world economy.

We're proud of our people who define our company's industry leadership, global team culture and customer-centric focus every day.
When you join our team you join a truly diverse, global organization in a fast-moving, values-based, work environment where you can grow on the job, create and shape our digital solutions, tap into industry-leading talent development initiatives, enjoy working with your colleagues and broaden your world view through our international job postings. We offer competitive compensation and benefits for full-time employees including health, dental and vision insurance, a 401k savings plan with an employer match and paid time-off - and our parental leave policy is recognized world-wide as one of the best in the industry.

Global scope
Every company, every country wants access to a competitive shipping, logistics and port system - and our people have created one company that offers one, easy-to-use solution to all their shipping needs.

Maersk is unique
Maersk is uniquely positioned to play a significant role in global trade, creating opportunities that help countries, companies and people succeed. Our vision is simple: Maersk is the global integrator of container logistics, connecting and simplifying our customers' global supply chains. We do this through the global scale of Maersk, the world's largest shipping line; our Logistics and Services expertise that help customers manage their global supply chains; and through our port operator, APM Terminals, one of the largest container terminal operators in the world with the most strategic locations to serve global supply chains.

At Maersk we value the diversity of our talent and will always strive to recruit the best person for the job - we value diversity in all its forms, including but not limited to: gender, age, nationality, race, sexual orientation, disability or religious beliefs. We are proud of our diversity and see it as a genuine source of strength for building high performing teams.

Join us and play an important role on our team lifting global trade every day!

Key responsibilities

Sitting within our Sales and Marketing function, and in partnership with our wider business, this role will be responsible for designing, planning, and implementing all digital marketing campaigns across all verticals and customers segments for the Maersk business in North America.

1.Digital Marketing
\*Oversee all aspects of our digital marketing initiatives, including but not limited to campaign development and execution, budgeting, reporting, external and internal vendor management and overall growth initiatives
\*Identify the latest trends and technologies affecting our industry and develop appropriate cost benefit analysis for the potential implementation of the same

2.Marketing Strategy Execution
\*Work closely with the regional Head of Marketing in the development of the regional digital marketing strategy. Align set strategy to the overall business objectives
\*Work closely with key stakeholders, primarily Centre marketing, Regional Sales and Product leadership teams

3.Campaign Development
\*Work with internal stakeholders to plan, create and launch creative campaigns
\*Be the primary owner of the content strategy for all digital channels
\*Partner with the insights team to ensure all campaign execution accounts for both the relevant market and customer insights
\*Prepare and report on overall campaign performance

4.Social Media Platforms
\*Plan and manage our social media platforms
\*Evaluate important metrics that affect our website traffic and target audience
\*Be Sales primary partner in optimizing their usage of LinkedIn sales navigator

5.Digital Sales
\*Be responsible for all digital sales efforts for our digital products
\*Work with digital product sales leaders in the setting of growth targets and with their sales teams on all bottom of the funnel activities

We are looking for

The successful candidate will have a proven track record of working within a dynamic environment managing multiple workstreams. You should apply if you:

\*Bachelors or master's degree in marketing or related discipline
\*10+ years of marketing experience
\*Strong leadership and communication skills
\*Enjoy working in a fast-paced and ideally have experience of operating in dynamic cross-border environments
\*Proven ability to understand customers and infusing the knowledge into the outcomes
\*Possess exceptional organisational ability, able to reprioritise and juggle tasks as needed
\*Familiarity with online content marketing and planned proactive social media activity
\*Proficient with CRM systems

Last application date: 29/11/2021

A.P. Moller - Maersk is an integrated container logistics company working to connect and simplify its customer's supply chains. As the global leader in shipping services, the company operates in 130 countries and employs roughly 70,000 people. With simple end-to-end offering of products and digital services, seamless customer engagement and a superior end-to-end delivery network, Maersk enables its customers to trade and grow by transporting goods anywhere - all over the world. For more information: https://www.maersk.com All the way.

Additional info

Ref.: MA-298124

For further information, please contact:
0023

Internal contact:
0023

JobLevel: 5

Carreer Stream:

Professional

50662095

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, protected veteran status, sexual orientation or any other characteristic protected by law.

Company Information

Name :
Description :
Maersk Line, the global containerized division of the Maersk Group, is dedicated to delivering the highest level of customer-focused and reliable ocean transportation services. Our vision, built from a strong heritage of uprightness, constant care, and innovation, has guided our business operations since the first Maersk Line vessel sailed in 1904. By remaining committed to that vision we have expanded our business to become the world’s largest ocean carrier. And we are consistently recognized as the most reliable container shipping company.
Type :
Direct Employer
Address :
180 Park Avenue
Florham Park, NJ 07932

Application Information

Online :
Job Posting Entered On :
11/15/2021
Job Posting Expires On :
2/13/2022